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Google Launches Phone Call Tracking For Webmasters

By Bilal Hamdan


As a part of its continuing effort to improve the AdWords system, Google has recently launched a new option named Website Call Conversions. This option adds a new conversion type to the AdWords system, and permits webmasters to track phone calls which take place if a user lands on a website after clicking on an AdWords ad.



The savings catcher app, nevertheless, is revolutionary. This app is offered for iOS and Android, as well as in a desktop form. The app offers purchasers a method to make sure that they are getting the best value for money when they buy something from Walmart.

Users can allocate distinct values to conversions depending on which page the phone number was shown on. So, someone who calls a general enquiries or purchaser service number would be worth less (in terms of advertising payments) than someone who called in directly to the sales hotline.

Walmart will make use of the information they collect from the app - such as region data, the things that the customer buys, and how often they shop, to provide users with targeted discounts and unique offers. In addition, purchasers may make use of the app to compare charges, check stock levels at their nearby outlets, and even refil prescriptions. This app is like a low-friction benefits program, but with so many additional facilities that the value proposition is a lot simpler to sell.

While this new option is certainly a boon for webmasters, it is important to note that the option does not support tracking of the actual call itself. So, if a firm owner wants to be aware of when a call actually results in a sale they will have to use a different tracking option to find that out. The good news is that there is a lot of applications out there that can fulfil precisely that role for your business.

Walmart has just launched its innovative Savings Catcher, a killer app that is possibly the best thing to come to the sphere of retail in recent years. The app takes an old-fashioned concept and adds a new high tech twist to it. Walmart's best charge guarantee is not exactly revolutionary. The "lowest prices, anytime" mantra has been a part of Walmart's core philosophy since the 60s, and the idea that purchasers are price conscious has been with us for as long as money has existed. The savings catcher app, nevertheless, is revolutionary.




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