Facebook is free and can be accessed by all people. You can reach elderly shut-ins, rural youths, or an international audience through Facebook. The following information can help you use this resource and market your business on Facebook.
Do not sign up for a Facebook account and expect the name of your brand to speak for itself. Even if the brand you are marketing is fairly well established, you still need to do work to make it even more popular. Failing to do this may result in you losing some of your fans.
It is sad that in the online world we continually do what we will perceive as strange in the real world -we talk about our businesses all the time to everyone even if we have just met them. This is appalling but happening daily on Twitter and Facebook and other social media sites.
Use Facebook to promote yourself as the leader you ARE and show the value you have to offer. But be real and be a real person. Let attraction marketing principles attract real prospects to you.
Think of Facebook as a dialogue. A lot of people when they begin Facebook marketing, talk AT their audience. You need to talk WITH your audience. Feel like you are having a conversation with them, not like you are announcing things to them. Remember, Facebook is a social medium. You need to be social.
If you are using Facebook to market your business, make sure that you completely fill in the "about" section. This is a great way to communicate what your business is about. It is also an excellent area to put in contact information, locations, phone numbers and other helpful information about your business.
Group positions you as a leader and displays the value you can provide to fellow networkers. Facebook users who join your group can be converted to prospects for your biz by using effective attraction marketing strategies. It pays to establish a group and providing value to the members of the group through emails, invitations to an event etc. I also use groups in Facebook to identify like minded people and to promote my posts.
Do not sign up for a Facebook account and expect the name of your brand to speak for itself. Even if the brand you are marketing is fairly well established, you still need to do work to make it even more popular. Failing to do this may result in you losing some of your fans.
It is sad that in the online world we continually do what we will perceive as strange in the real world -we talk about our businesses all the time to everyone even if we have just met them. This is appalling but happening daily on Twitter and Facebook and other social media sites.
Use Facebook to promote yourself as the leader you ARE and show the value you have to offer. But be real and be a real person. Let attraction marketing principles attract real prospects to you.
Think of Facebook as a dialogue. A lot of people when they begin Facebook marketing, talk AT their audience. You need to talk WITH your audience. Feel like you are having a conversation with them, not like you are announcing things to them. Remember, Facebook is a social medium. You need to be social.
If you are using Facebook to market your business, make sure that you completely fill in the "about" section. This is a great way to communicate what your business is about. It is also an excellent area to put in contact information, locations, phone numbers and other helpful information about your business.
Group positions you as a leader and displays the value you can provide to fellow networkers. Facebook users who join your group can be converted to prospects for your biz by using effective attraction marketing strategies. It pays to establish a group and providing value to the members of the group through emails, invitations to an event etc. I also use groups in Facebook to identify like minded people and to promote my posts.
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