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New Backlinking Strategies Of 2014 - Variable Anchor Text

By Adam Roell


As you probably know, especially if you have been doing Internet marketing for quite some time, the most important thing that you can do in regard to your business is to amass a significant amount of backlinks that are pointed to your website to boost its positioning in the search engines. Years ago, you could simply blast a significant amount of backlinks to your websites and quickly see an immediate change in your positioning.




If you simply get your backlinks from one specific type of Web 2.0 property, article directory, or blog network, the search engine algorithms will recognize this, and not reward you for this shoddy type of work. Here are a few tips on how to get multiple backlinks very quickly on different IPs today.

Why Different IP Addresses Are Important

An IP address is simply a string of numbers that are used to identify your computer and location. If you are on the Internet in Southern California, you are going to have a different IP address than you would if you were in Northern Ireland. This Internet protocol is what is used to communicate over any network that you are on, and is what the search engines look for when detecting different backlinks.

Therefore, to be as natural as possible in the eyes of the search engines, it's important to have all of your backlinks from a wide variety of IP addresses. If you are able to get your backlinks over time, on different IPs all over the world, the search engine algorithms will see this as something natural and progressive, and will reward you with a higher positioning in the listings.

Anchor text is a very important part of any solid backlinking campaign. By changing up the keywords that you use for each campaign that you do, you should see a significant improvement in your placement on the search engine listings.




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