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Twitter Has Introduced The Buy Button To Enable In-Tweet Transactions

By Bilal Hamdan


Twitter has now turned itself into a shopping mall by introducing a "buy button" onto its platform. The initial thrust is going to limit the application to mobile applications only, and that only to short term gigs such as T-shirts and events tickets. The idea for Twitter is to create a totally new revenue stream for a company that relies mostly on advertising at the present time.



Competition for mobile applications is heating up as 60 to 70 percent of all of the searches are now being conducted by mobile devices. Apple has already introduced its own phone-based payment system and Facebook is testing their version already.

Although it is considered an early step in regard to improving Twitters functionality, it shows great promise and makes it even easier for people to use their mobile devices when doing transactions. Users will get access to merchandise and offers that are not available anywhere but Twitter, and you can access all of this using iOS and android phones.

It is a bold move that is not unlike Twitter and its ability to move into new territory when it comes to e-commerce solutions that can make it easier for people that are in business, and also consumers, in trying to purchase products from their phones simply tapping buttons in order to buy products and services that they find online.

The only problem might be privacy. If a person does not trust Twitter, the person will not want to give Twitter his financial information. He will be afraid to do so and would want to provide it to the seller directly.

One of the best things about Twitter is the website is constantly coming up with creative strategies to assist individuals who have e-commerce businesses. Twitter has now enabled a convenient buy button, which you can turn to for in-tweet purchases, which makes making revenue on the Internet quite a bit easier. You also are able utilize this on any smartphone, including android and Apple phones, and this is being used by a select group of individuals during the initial testing phase. Partners such as Stripe and Fancy are taking part in this initial testing.




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