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Walmart's New Savings Catcher Called The Killer App

By Dawood Sajid


Walmart has released a brand new savings catcher called the Killer app. This will allow people to always know what is on sale. It will also get them the best deals when they shop at the store.



It's not really an application in the true sense of the word, as it does require users to enter their online receipt information to complete the process. The actual value of this mobile app is that it tackles an issue that has long been a problem which is people not wanting to sign up for a rewards program. If they do, people will forget to bring the cards with them, or they will simply have to enter their phone number to get the cost savings.

The Savings Catcher app compares prices with printed ads issued by competitors. This is a good way to compare current discounts but the app will not compare prices if a product is sold by a competitor who did not mark it down. If a cheaper price is found for the same product in a printed ad from a local competitor, the customer will obtain the price difference through the Savings Catcher program.

Within the app, people have the option to pick their store. This is helpful so that they know what is going on locally. They can look and see what is in stock where they normally shop. This is similar to what they can find on the website.

So how this all comes together is that if people are purchasing something at Wal-Mart, the information about what they have purchased, when they purchased it, and all of the other data that goes with that is now actually conveyed into a software program related to the app that is being used. This gives Wal-Mart all of the information that it needs to understand your buying habits, and in doing so, provide you with a better shopping experience and discounts on the things that you actually want, not just coupons on whatever they happen to want to sell at a lower price.

It is very common for larger corporations to come out with new applications that can be used on smart phones used by consumers. Some of the applications are very innovative, yet it is sometimes the simple apps that make all the difference in the world. If you have ever signed up for a card for a particular store that you shop at on a regular basis, this is what you scan while you are paying for your groceries or merchandise in order to get the discounts that only members have access to. The difficulty with this type of system is that people sometimes forget their cards, and they will have to enter in a phone number to get the lower prices. What is really missing, however, is an understanding of what the customer is buying, when they are buying it, and how to relate this to technology that can identify patterns.




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